Italy named World’s ‘most desirable’ holiday Destination

When you think of dream holiday destinations, you might picture exotic trips to far-flung islands in the Maldives or the Caribbean.

But the “most desired” holiday destination in the world is Italy, a survey has found.
Italy was the most-searched holiday destination among people in 97 countries, including the US, Canada, Ireland, Russia, China, and most European countries, according to a study by travel website TravelSupermarket.British holidaymakers however preferred Spain, it found, and Australians dream of the Maldives. Italy beat Spain to the top, followed by Australia, Greece and France.
Meanwhile, the most popular holiday destination among Italians was Spain. “Popular cities in Italy include Rome, Venice and Florence, while Sicily, the Amalfi Coast and Cinque Terre villages are ideal for a seaside escape,”“Interestingly, European countries dominate the most Googled holiday destinations globally with four out of the top five being located on the continent.”